Top 10 things to see and do in Essaouira

With the vast Atlantic Ocean stretching before it, Essaouira stands as a testament to the beauty of Morocco's coastal towns. Just 170 km away from the bustling Marrakech, this charming town is often hailed as the most beautiful village in Morocco. Whether you’re planning a weekend getaway or a longer trip, knowing what to see and do in Essaouira is essential for making the most of your visit.

This article will guide you through 10 fantastic activities to explore the stunning "pearl of the Atlantic," a place where the salty breeze mingles with the aromas of fresh fish and mint tea. Get ready for an adventure filled with unique experiences!

* As always, we provide practical information at the end of the article to help you plan your visit to Essaouira.

About Essaouira
1. Wander the Medina
2. Visit the Port
3. Indulge in Fresh Seafood
4. Walk the Walls of Essaouira
5. Imagine the Ancient Mogador at Skala du Port
6. Explore the Jewish Quarter
7. Surfing in Essaouira
8. Relax on the Beach
9. Get Lost in the Souks
10. Gnaoua Festival
Useful Information
Map with essential places to visit in Essaouira

About Essaouira

Essaouira's unique character is partly shaped by its historical Portuguese occupation between 1506 and 1525. Although their presence was brief, the Portuguese established the first port and fortified the town, laying the groundwork for its current charm. Originally known as Mogador, Essaouira's strategic location attracted various cultures and traders.

The city's growth was significantly influenced by Sultan Sidi Mohammed Ben Abdallah, who recognized the economic potential of the port. He welcomed Jewish merchants, whose expertise supported the local economy. Today, remnants of this vibrant community can be found in the Jewish Quarter or Mellah, featuring synagogues and historical sites.

Interestingly, Essaouira experienced a cultural revival from the 1960s to the 1980s, becoming a hotspot for hippies and artists like Jimi Hendrix and The Rolling Stones. This era brought a new artistic energy that still resonates today.

Currently, Essaouira boasts one of the most enchanting historical centers in Morocco, recognized as a UNESCO World Heritage site. The city's picturesque coastal views and vibrant culture have also attracted filmmakers, making it a backdrop for productions such as Game of Thrones. This captivating blend of history and modernity solidifies Essaouira's status as a must-visit destination in Morocco.

1. Wander the Medina

Fortified and full of character, Essaouira's Medina is the heart of the town, where life unfolds. Explore countless shops offering souvenirs, ceramics, spices, and textiles, all nestled within its winding streets. You’ll encounter charming restaurants serving traditional dishes like tajine and couscous, as well as fresh seafood.

Be sure to stroll through key streets like:

Av. Sidi Mohamed Ben Abdellah
Rue Laalouj
Av. Mohamed Zerktouni (the bustling souk area)

Other highlights include the Place Moulay Hassan, various historical gates to the city (like Bab El Marsa and Bab Doukkala), the Clock Tower, and the Jewish Quarter—all perfect for a memorable exploration.

2. Visit the Port

While the port may be small, it is undeniably vibrant and aromatic. The enchanting chaos of wooden boats, local vendors selling fresh catches of the day, and the ever-watchful cats and gulls create an atmosphere full of life. It’s noisy, bustling, and a bit smelly, but that’s precisely what makes it a perfect spot to experience the essence of Essaouira.

3. Indulge in Fresh Seafood

After exploring the port, treat yourself to a culinary delight: fresh fish! One of the city's highlights is the chance to purchase fish by weight and have it grilled or prepared to order. Popular spots include:

The bustling square next to the port
The Fish Market on Av. Mohamed Zerktouni

Prices are quite reasonable, with options like 1 kg of sardines for approximately 10 dirhams and mixed fish for around 60 dirhams. Enjoy dining al fresco as you savor your meal!

4. Walk the Walls of Essaouira

Walking along the ancient walls offers breathtaking views of the Atlantic, especially at sunset. These fortifications tell tales of Essaouira’s past and boast a collection of 19th-century cannons, each with intricate engravings. Don't miss the chance to shop for local ceramics from various stalls lining the walls.

5. Imagine the Ancient Mogador at Skala du Port

The Skala du Port is a bastion with a distinct Portuguese architectural style, originally built to protect the harbor. It’s a great spot for panoramic photos of Essaouira. While the famous stone circle may be temporarily closed, the views from the surrounding ramparts are equally stunning.

6. Explore the Jewish Quarter

The Jewish Quarter, or Mellah, was once home to a thriving community of around 17,000 Jews. Although the population has diminished, you can still find remnants of this rich history. Explore the ancient synagogues like Slat Lkahal and Haïm Pinto, and visit the Jewish cemetery just outside the city walls.

7. Surfing in Essaouira

Essaouira is a paradise for surfing enthusiasts, blessed with consistent waves and wind. Whether you’re a beginner or a pro, there are abundant opportunities to catch some waves, with lessons available for newcomers. Embrace the thrill of the ocean!

8. Relax on the Beach

If lounging is more your style, Essaouira’s expansive beach is the perfect place to unwind. A favorite destination for locals and tourists alike, the beach provides ample space for sunbathing or simply enjoying the soothing sounds of the waves.

9. Get Lost in the Souks

The souks of Essaouira come alive early in the morning, taking over the streets with a burst of colors and aromas. You’ll find everything from fresh produce to local handicrafts. The main market street, known as Souk Jdid, runs through the Medina and is a treasure trove waiting to be explored.

10. Gnaoua Festival

Dubbed "the Woodstock of Africa," the Gnaoua Festival has been celebrated in Essaouira since 1998. This vibrant event unites Gnaoua artists with international musicians, creating a melting pot of cultures. Held in June, it’s a spectacular experience for music lovers, so be sure to book your accommodation early if you plan to attend!

Useful Information

Here are some helpful tips for your visit to Essaouira:

› How to get to Essaouira from Marrakech

You have three main options:

Car rental: Ideal for those planning to explore more of Morocco. Check out our guide on renting a car.
Tour from Marrakech: Many tours include round-trip transportation and stops along the way. You can book one here.
Bus: The bus ride takes approximately 3 hours and costs around 80 dirhams. Check the CTM website for schedules.

› Where to park in Essaouira

Since the center of Essaouira is pedestrian-friendly, you’ll need to find parking nearby. There are two main public parking areas:

In front of Place Moulay Hassan
Next to the Bab Marrakech gate

› Accommodation in Essaouira

We recommend staying at least one night to fully appreciate Essaouira's charm. The sunsets here are spectacular, and the town feels more intimate when the day-trippers leave.

Consider booking a lovely riad within the Medina for an authentic experience. The modern part of the city lacks the same appeal, but there are quieter hotels along the seafront.

Here are some great accommodation options: